Be invested from the start of the tax year
Important information - please keep in mind that the value of investments can go down as well as up, so you may get back less than you invest. Tax treatment depends on individual circumstances and all tax rules may change in the future. You can't normally access money in a pension until age 55 (57 from 2028). This information is not a personal recommendation for any particular investment. If you are unsure about the suitability of an investment you should speak to one of Fidelity's advisers or an authorised financial adviser of your choice.
Time can maximise your chances of investing success. How? Well, the longer your money's invested the more time it has to take advantage of the stock market's growth potential. Use it to your advantage and start making the most of your 2025/26 tax allowances by investing in our ISA or Self-Invested Personal Pension (SIPP) today.
Even though the markets are choppy at the moment, experienced investors learn to embrace these sharp rises and falls. Price swings provide opportunities for regular investors to buy more investments when prices are lower. And history shows that markets do recover over time. So, in the long run, time in the market still has a vital role to play in investing success.
Plus, invest in our ISA online by 31 May 2025 for the chance to double your money and win weekly cash prizes in our ISA prize draw. Full details and terms can be found below.
You can invest up to £20,000 this year in our Stocks and Shares ISA without paying tax on any gains you make.
A tax-efficient Self-Invested Personal Pension (SIPP) benefits from top-ups (tax relief) from the government.
Don't pay more tax than you need to. Learn how to be more tax-efficient.
Already have an ISA and SIPP with us? Log in to top up your account
Invest £5,000 or more in our Stocks and Shares ISA online by 31 May 2025 for the chance to win the total amount you invest up to £20,000, plus weekly cash prizes.
You’ll be automatically entered into the main cash prize draw, plus weekly draws starting from when you invest. So, with a total of 160 weekly prizes up for grabs of £250 each, the sooner you invest the more chances you have to win! T&Cs apply.
Open an ISA Top up your ISAInvesting is what we do and it’s been our passion to help people grow their financial wealth for over 50 years. We’re proud to be trusted by over 1.6 million investors in the UK*. We offer one of the widest fund ranges on the market, plus shares, investment trusts and Exchange-traded funds (ETFs) – and a range of guidance tools to help make your investment decisions easier.
We don’t like to blow our own trumpet but it’s nice when someone else does. You can see this in our four-star rating on Trustpilot** and the awards we have won for Best Buy ISA and Best Buy Pensions. We’re also proud to be a Which? Recommended Provider for Self-Invested Personal Pensions for four years running.
*Fidelity as at 31.12.24 **Trustpilot rating based on 5,291 reviews as at 03.04.25
Get the new tax year off to a flying start with these three tips.
Do you really know what's in your portfolio? Discover how our account analysis report can help.
If you're looking for inspiration, why not see what our customers with larger portfolios are investing in.
See what investing a monthly payment or lump sum into an ISA could be worth in years to come.
If you've got over £100,000 to invest (which can include your pension) you might want to think about taking financial advice.
